Take Time To Think

Posted by Max Hitchins on

Hospitality innovators have taken time to think to think about Post Pandemic Thinking to create and eBook for Hotels, Pubs, Clubs, Restaurants, Bars and Taverns. The following world innovators also took time to think to apply their ideas into reality which have stood the test of time and are still relevant today.

Henry Ford, the founder of the Ford Motor Company, once said “Thinking is the hardest work there is, which is probably the reason why so few engage in it.” This prompted me to begin a daily quest to learn  ’something new each day’.  I remember thinking “If I learn something new every day, in one year, I will know 365 more things than I know now.”  I call it my 4T Principle. 

Take Time To Think.

It is quite amazing how people ‘get lucky’ just by looking, listening, learning and THINKING.


Example #1. Vaccine.

Scientists around the world are now frantically searching for a vaccine to solve the Coronavirus Disease.  For centuries Smallpox was regarded as an incurable disease. It affected all levels of society. In the 18th century in Europe, 400,000 people died annually of smallpox, and one third of the survivors went blind. The symptoms of smallpox, or the ‘speckled monster’ as it was known in 18th-century England, appeared suddenly and the sequelae were devastating. 

On May 14, 1796, Edward Jenner took fluid from a ‘cowpox’ blister and scratched it into the skin of James Phipps, an eight-year-old boy. A single blister rose up on the spot, but James soon recovered. On July 1, Jenner inoculated the boy again, this time with smallpox matter, and no disease developed. The vaccine was a success. Jenner recognised he could inoculate patients with cowpox to keep them from having the more deadly smallpox.

Example #2. Rubber.

American inventor Charles Goodyear tried for five years to find a way to make rubber a useful product. He wanted rubber that would not melt in the heat or become brittle and stiff in the cold. He applied various treatments to the substance, but none worked. One winter night in 1839, Goodyear accidentally dropped a piece of rubber sprinkled with sulphur onto a red-hot stove. To his astonishment, instead of melting, the rubber flattened out into a small disk. Lifting it from the stove, he found it was still flexible and strong. He then hung the disk on his doorpost overnight in the winter cold. The next morning, the disk still had its rubber-like qualities. Goodyear had accidentally invented vulcanisation—the process of heating rubber treated with sulphur to give the rubber elasticity, hardness and strength.

Example #3. Velcro. 

Perhaps the world’s most ingenious and versatile fastening method is the hook and loop fastener known by the trade name Velcro. The idea for the unique fastener came from an accidental observation. In the early 1950s George deMestral went for a walk in the countryside of Switzerland. Returning home, he noticed that his jacket was covered with cockleburs. As he began picking them off, he wondered what made them stick so tenaciously.

Curiosity led him to use a microscope to investigate more carefully. He discovered that cockleburs are covered with hooks, and the hooks had become embedded in the loops of the fabric of his cloth jacket. deMestral wondered whether a system patterned after the cocklebur could be designed that would be useful rather than a nuisance…and the rest is fastener history. Today cocklebur-type hooks and woven loops secure everything from children’s shoes to microphones in space shuttles. The name "Velcro" is derived appropriately from velvet and crochet.

Post Pandemic Thinking - for Hospitality and Tourism

With our eBook for Post Pandemic Thinking, we've taken time to think for you with this publication https://hospitalitydoctor.com/

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